Business Card Design Part 2: What to Know About Logo Design for Business Cards

December 29, 2021 studiob2

Last Updated on December 31, 2021 by studiob2

Your business card is a vitally important part of building your brand and networking. Your company’s logo is integral when it comes to any marketing element that you use, and this is especially true on your business card. When used correctly, logo design for business cards promotes your brand and conveys your company’s identity. Here is what you need to know about putting your logo on business cards. 

The Logo Design for Business Cards Should Be Front and Center

Whether you choose to go for a minimal or busy design, it is important to make sure that your logo is one of the most prominent design elements. This helps the business cards support your business’s brand identity and makes it easier for people to be able to glance at your card and immediately get valuable information from it. 

Think of Both Sides

Remember that you have two sides of your business card. This opens up the possibilities of how you could play with your design to really stand out. Make sure that the two sides make sense and that the space you have is used strategically.

Consider Readability

An intricate logo can be fun, but since a business card is so small, some intricacies can be lost. For this reason, it is important to make sure that any words or images on your business card are easy to see and read. You also want to have a good balance of content and negative space. 

If you have an existing logo, you may need to adapt elements of it to suit a business card. If you are rebranding or designing all your brand elements from scratch, you can create a logo that will work on all materials.  

Complementary Design Elements Are Important

While your logo should be the star of the show, you must consider how the other design elements on your card compliment your logo. This may include elements such as background color, fonts, patterns, and social media symbols. The impact of your card is stronger if all these brand elements work in concert. 

Looking for Amazing Logo Design for Business Cards in Wellington? Your Search Ends Now That You’ve Found Studio B2!

We’re proud to offer amazing graphic design in Wellington. No matter where you are in the journey of creating your brand and brand materials, our experts are here to help you create materials perfect for your company. To make an appointment, please call us at 954-854-6148, and put our creatives to work for you.

And, if you haven’t already, check out our Business Card Design Part I post to learn more about why choosing the right printing company for your cards is essential! Part III in our series talks about how to make a great first impression with your design.